Top Trending Makeup Brands on TikTok January 2025

Discover the Makeup Brands Captivating TikTok: Mintoiro’s Top Trending Makeup Brands on TikTok January 2025 ranks 270 makeup brands from 26 countries, highlighting the most influential names driving engagement and setting trends on TikTok. This list is an essential resource for beauty brands and retailers looking to track the top-performing makeup brands gaining momentum on one of the most dynamic social media platforms.
 
Key Features:
Global Reach: Features 270 makeup brands from 26 countries, providing an international perspective on the brands excelling on TikTok and shaping global beauty trends.
Performance-Based Rankings: Brands are ranked based on follower count, engagement rates, and follower growth, delivering a transparent, data-driven measure of success.
Industry-Trusted Resource: Used by leading makeup brands and global retailers, this list is a valuable tool for staying competitive in the ever-evolving beauty industry.
Monthly Updates: A new list is released each month, ensuring that rankings reflect the latest shifts and trends within the TikTok makeup community.
 
Ideal Audience:
Makeup Brand Managers: Stay ahead of competitors by tracking which brands are gaining traction on TikTok and refining social media strategies.
Investors: Identify high-growth makeup brands, helping you uncover promising investment opportunities in the beauty industry.
Market Analysts: Follow global makeup trends and assess brand performance across different regions on TikTok.
 
Why This List?
TikTok has become a powerful platform for makeup brands to engage with audiences and drive beauty trends. Mintoiro’s Top Trending Makeup Brands on TikTok January 2025 provides a clear snapshot of which brands are gaining traction, helping industry professionals make informed decisions in a competitive market.
 
Leverage TikTok Beauty Trends:
This list gives you the insights needed to understand which makeup brands are thriving on TikTok. By identifying top-performing brands, you can refine your marketing, investment, and research strategies to align with the latest trends and consumer preferences.