THE BEAUTY BRAND EXPERT
Jennifer Carlsson, founder and beauty brand expert at Mintoiro, specializes in competitive market research and strategic consulting for beauty brands. With a strong background in brand strategy and design, she focuses on aesthetics, trends, and innovation within the cosmetics industry.
At Mintoiro, our mission is to empower independent beauty brands to thrive in a competitive landscape. By leveraging data-driven insights and industry insider expertise, we provide a holistic perspective that enhances your brand's positioning, identity, and packaging. Partner with Mintoiro to seize your share of the market and distinguish yourself in the cosmetics industry.
BEAUTY INDUSTRY REPORTS
Discover the latest trends, innovations, and insights in the beauty industry through Mintoiro's exclusive Beauty Reports. Our reports are tailored to provide in-depth knowledge and guidance for your brand's success.
Mintoiro's commitment to the beauty industry is reflected in our comprehensive collection of reports, where we primarily focus on independent and niche beauty brands. By continuously researching and analyzing the latest developments, we offer you a competitive edge in the beauty sector.
Featured Reports
SERVICES
Brand Strategy
Discovery
Core Brand Values
Target Audience
Market Segment
Positioning
Sustainability
Benchmarking Analysis
Benchmarking Participant Identification
Comparative Analysis
Strategic Prognosis
Product Development Consulting
Consultation on the development of products.
Creative Consulting
Consultation on the development of brand identity and packaging design.
Competitive Market Research
Identify Main Competitors
Competitive Analysis
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Online Presence
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Selling Points
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Consumer Feedback
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Sales Channels
Products
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Formulation
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Packaging
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Pricing
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Selling Points
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Hero Products
Design Services
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Brand Identity Design
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Packaging Design
Customer Testimonial
"Working with Jennifer was one of the best decisions I’ve made for my business. Her work helped us us to secure multiple partnerships with major retailers as well as secure high profile collaborations. She is truly the best in the industry!"
April Mayfield | Glaze-ish
OUR KIND OF PEOPLE
I work with independently owned beauty brands. I want to work with people that think outside the box and are not afraid to try something different. People that aim to be lead the industry rather than follow behind what everyone else is doing. People that want to stand out and make a positive difference in the world. If this sounds like you we should talk!
FEATURED / CITED IN
