Top Trending Skincare Brands on Instagram December 2025

Close out the year with a clear view of the skincare brands gaining the most traction on Instagram. Mintoiro’s Top Trending Skincare Brands on Instagram December 2025 ranks 722 skincare brands from 38 countries, providing a data-driven snapshot of which brands are leading in visibility, engagement, and audience growth as the year comes to an end.
 
Key Features:
Global Representation: Includes 722 brands from 38 countries, reflecting the international scope of the skincare industry and its digital presence on Instagram.
Performance-Based Rankings: Based on follower count, engagement rate, and follower growth over time, offering a consistent and transparent measure of brand performance.
Industry-Trusted Resource: Used by skincare brands, global retailers, and investors to benchmark growth, track momentum, and identify emerging names.
Monthly Edition: Published monthly to capture the latest shifts in visibility and engagement within the skincare category.
 
Ideal Audience:
Skincare Brand Teams & Marketers: Monitor performance, compare competitors, and inform Instagram strategy with current ranking data.
Retail Buyers & Investors: Identify skincare brands showing strong digital engagement and growth potential.
Analysts & Researchers: Support category analysis and reporting with reliable, structured social performance data.
 
Why This List?
Instagram remains a central platform for skincare discovery, education, and brand building. Mintoiro’s Top Trending Skincare Brands on Instagram December 2025 delivers a focused, data-backed overview of the brands resonating most with audiences—helping industry professionals enter the new year informed and strategically aligned.