Top Trending Haircare Brands on TikTok January 2026

Start 2026 with a focused overview of which haircare brands are gaining the strongest traction on TikTok. Mintoiro’s Top Trending Haircare Brands on TikTok January 2026 ranks 180 haircare brands from 20 countries, offering a data-driven snapshot of the brands generating visibility, interaction, and audience growth at the beginning of the year.
 
Key Features:
International Representation: Includes 180 brands from 20 countries, reflecting the global nature of haircare conversations and performance on TikTok.
Performance-Based Rankings: Based on followers, likes, likes per follower, follower growth (both absolute and percentage), and new likes, ensuring a consistent and transparent measure of digital momentum.
Industry-Trusted Resource: Used by haircare brands, retailers, investors, and analysts to benchmark performance and monitor competitive shifts within the category.
Monthly Edition: Published each month to capture the latest changes in engagement and audience growth across TikTok.
 
Ideal Audience:
Haircare Brand Teams & Marketers: Track traction, evaluate competitors, and refine TikTok strategy using structured ranking data.
Retail Buyers & Investors: Identify haircare brands demonstrating strong audience growth and sustained engagement.
Market Analysts & Researchers: Support category insights with up-to-date social performance metrics.
 
Why This List?
TikTok continues to play a central role in how haircare brands build awareness and accelerate growth. Mintoiro’s Top Trending Haircare Brands on TikTok January 2026 delivers a clear, performance-focused overview of the brands leading in visibility and engagement at the start of the year.