Top Trending Fragrance Brands on TikTok December 2025

Understand which fragrance brands are building the strongest momentum on TikTok as the year comes to a close. Mintoiro’s Top Trending Fragrance Brands on TikTok December 2025 ranks 109 fragrance brands from 23 countries, offering a data-driven snapshot of how fragrance is performing across one of the fastest-growing beauty platforms.
 
Key Features:
Global Scope: Includes 109 brands from 23 countries, highlighting the international presence of fragrance brands gaining traction on TikTok.
Performance-Based Rankings: Based on followers, total likes, likes per follower, follower growth (both absolute and percentage), and new likes, providing a consistent view of platform momentum.
Industry-Relevant Resource: Used by fragrance brands, retailers, investors, and analysts to benchmark performance and track category expansion on TikTok.
Monthly Edition: Published monthly to reflect the latest shifts in visibility and engagement within TikTok’s evolving fragrance ecosystem.
 
Ideal Audience:
Fragrance Brand Teams: Monitor growth, assess competitors, and inform TikTok strategy with current ranking data.
Retail Buyers & Investors: Identify fragrance brands showing strong digital engagement and growth potential.
Analysts & Researchers: Support fragrance category insights with structured, up-to-date TikTok performance data.
 
Why This List?
Fragrance continues to gain relevance on TikTok, with discovery and storytelling increasingly driven by short-form content. Mintoiro’s Top Trending Fragrance Brands on TikTok December 2025 provides a clear, data-backed overview of the brands performing strongest on the platform—helping industry professionals stay informed as the category continues to evolve.