Top Trending Makeup Brands on TikTok December 2025

See which makeup brands are ending the year with strong momentum on TikTok. Mintoiro’s Top Trending Makeup Brands on TikTok December 2025 ranks 316 makeup brands from 30 countries, offering a data-driven snapshot of the brands building visibility, engagement, and audience growth across the platform.
 
Key Features:
Global Scope: Includes 316 brands from 30 countries, reflecting the international makeup landscape and its performance on TikTok.
Performance-Based Rankings: Based on followers, total likes, likes per follower, follower growth (both absolute and percentage), and new likes, providing a consistent view of real platform momentum.
Industry-Relevant Resource: Used by makeup brands, retailers, investors, and analysts to benchmark performance, track category shifts, and identify emerging names.
Monthly Edition: Published monthly to reflect the latest changes in engagement and brand visibility within TikTok’s fast-moving beauty ecosystem.
 
Ideal Audience:
Makeup Brand Teams: Monitor growth, compare competitors, and refine TikTok strategy using current ranking data.
Retail Buyers & Investors: Identify makeup brands demonstrating strong digital engagement and growth potential.
Beauty Industry Analysts: Support reporting and trend analysis with structured, up-to-date TikTok performance data.
 
Why This List?
TikTok continues to shape makeup discovery, virality, and brand growth. Mintoiro’s Top Trending Makeup Brands on TikTok December 2025 provides a clear, data-backed overview of the brands performing strongest as the year concludes—helping professionals stay aligned with the pace of the digital makeup landscape.