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Top 100 Trending Skincare Brands August 2021


What skincare brands are trending on Instagram?

This is a top list of skincare brands based on their performance on Instagram. It's based on their followers, engagement and growth over time. The full list has over 400 brands on it. Maybe you will find some new beauty brands you didn't know about!


5. Truly


6. Sallve

7. CeraVe

10. Wishful



16. Versed

18. Aesop


22. Kora

24. Goop

25. Cosrx


26. Farmacy

30. Krave


35. Hera


39. Rituals


43. Kopari


47. Fresh

48. Shiro

50. Lumin


52. Bliss

55. Pixi


56. Dove

57. Murad

60. Bubble


61. Golde

63. Essence

64. Tropic


69. Wild


73. Lancome

74. Go-To

76. OSEA

77. Albion

78. Vichy

79. La Mer

81. Elaluz

82. NCLA


90. Elemis


93. Clarins


97. Nivea



Check back next month for the updated list!

//Jennifer Carlsson

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Portrait photo of Jennifer Carlsson, short neon green hair and rainbow colored eye makeup
Jennifer Carlsson
The Beauty Brand Expert

I'm Jennifer Carlsson, a 30 year old strategy consultant, competitive market researcher, data analyst and designer from Stockholm, Sweden. I know more about more beauty brands than anyone else and I'm an expert in what it takes for beauty brands to succeed.
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