Top Trending Makeup Brands on TikTok June 2026

Explore the makeup brands demonstrating the strongest momentum on TikTok. Mintoiro’s Top Trending Makeup Brands on TikTok June 2026 ranks 323 brands from 32 countries, offering a data-driven overview of the brands achieving sustained visibility, interaction, and audience growth.
 
Key Features
International Coverage: Features 323 brands from 32 countries, providing a broad view of makeup brand performance across TikTok.
BTI-Driven Rankings: Rankings are generated using Mintoiro’s Brand Trend Index (BTI), a proprietary scoring model designed to distinguish sustained brand momentum from temporary spikes in attention.
Industry-Trusted Resource: Used by beauty brands, retailers, and investors to benchmark performance, monitor competitive movement, and identify brands gaining traction within the makeup category.
Multi-Metric Performance Assessment: Each ranking is based on followers, likes, likes per follower, follower growth measured in both absolute numbers and percentage change, and new likes, creating a structured and comparable evaluation of platform performance.
New Monthly Edition: A new list is published each month to capture recent changes in visibility, audience response, and growth across TikTok.
 
Ideal Audience
Makeup Brand Teams & Marketers: Compare performance, track competitors, and inform TikTok strategy using structured ranking data.
Retail Buyers & Investors: Identify makeup brands demonstrating sustained audience growth and meaningful platform traction.
Market Analysts & Researchers: Strengthen category research with reliable, large-scale social performance data.
 
Why This List?
TikTok remains an influential platform for makeup discovery, brand exposure, and consumer engagement, but rapid bursts of attention do not always indicate lasting performance. By using the Brand Trend Index (BTI) together with data from the Beauty Intelligence Database (BID), Mintoiro’s Top Trending Makeup Brands on TikTok June 2026 provides a more consistent, comparative view of which brands are steadily building momentum, helping industry professionals understand the competitive landscape and make better-informed, data-driven decisions.