LITTLE DREAMER - GEN Z - CUTE - ECO FRIENDLY
BRAND IDENTITY - COSMETICS PACKAGING
SOCIAL MEDIA CONTENT
This is a concept for a cute and playful cosmetics brand. I created the packaging designs and then applied them to 3D models for rendering visualizations.
The body wash bottle can be refilled which both lowers environmental impact and encourages repeat purchases from consumers. The refill comes in a pouch. On the top of the bottle there is a cute heart with the text 'refill me', which informs about the availability of refills and encourages the customer.